Japanese Brewery in India, to Elevate Local Beer.(Madison Beer)

Japanese beer in india

Nigenjaya Mochikakuya Honten (Ise, Mie Prefecture) announced that it will start local production and sales of its domestic craft beer brand “Ise Kadoya Beer Pale Ale” in Uttar Pradesh (UP) in northern India (Nigenjaya Mochikakuya Honten News Release).

This is the first production of a domestic brand craft beer in India by a Japan company. Nigenjaya Mochikakuya Honten launched a craft beer business in 1997 and has won numerous awards at beer competitions in Japan and overseas.

At the Japan Brewers Cup held in March 2023, the brewery was selected as the “Champion Brewery,” which is given to the best producer selected by beer producers.

According to the “3th Craft Beer Trend Survey” by Tokyo Shoko Research, it ranked second in terms of domestic craft beer shipment volume by manufacturer in January ~ August 13.

At the pre-launch event in Lucknow ,india [(from right) President and CEO Shigemune Suzuki, Parliamentary Vice-Minister of The Cabinet Office Hidetaka Suzuki, Wallop Brewing’s Vinieet Chopra and Vedant Chopra (courtesy of Nigenjaya Mochikakuya Honten)

The partner for the company’s India business is Wallop Brewing Pvt Ltd, a subsidiary of a conglomerate with five businesses, including textiles and trading.

Wallop is an emerging craft beer manufacturer located near VaranasiUP.
To revolutionise the craft beer industry. Towards this, they spent countless hours (over 10,000 to be kinda precise) on the design and fabrication process to bring only the truest and the cleanest process for ther passionate team (who could not settle for anything less).
Please check out link below to know about Mysterious american Madison Beer,which ancient people used to drink.

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